A wholesale warehouse in a trendy design.

Vidre+™ for packers and wholesalers

Maintain exceptional produce freshness and quality

As a packer or wholesaler, you know the journey of fresh produce doesn't end at the farm. How produce is transported and stored can make or break your business's reputation. Every complaint about quality can cost you in lost revenue and reputation.

Vidre+^™ helps you maintain the freshness and quality of produce from harvest to shelf. You will have less waste, more produce that exceeds industry standards, and stronger relationships with your customers!

Request your Vidre+™ brochure

_{*Vidre+^™ is solely available through Janssens PMP in Europe and the United Kingdom.}

What is Vidre+^™?

Vidre+^™ is an innovative solution designed specifically for your needs in the supply chain. This technology extends the freshness of produce, facilitating quality from farm to market. Vidre+^™ stickers release 1-MCP, a substance well-known for slowing ripening. This keeps your produce fresher for longer than untreated produce.

Main benefits of Vidre+^™

minimizes crop quality loss between harvest and delivery/display at the supermarket.
minimizes the risk of complaints that your produce does not meet industry standards.
boosts your reputation as a distributor of quality produce.
strengthens the commercial relationship between you and your customers.
turns you into the preferred supplier for customers.

Vidre+^™ results

After 3 weeks of storage, fruit treated with Vidre+^™ showed a 29% reduction in stem browning compared to untreated fruit. The extended stem vitality indirectly affected decay control by reducing Botrytis development by 9% and shattering issues by 29%. These benefits have been consistently validated through numerous internal trials.

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